Telling Alaska's Stories · Est. 2015
Storytelling for the Great North.
Fireweed Strategies is a family-run Alaska publisher and communications partner. We design, produce, and distribute the trade magazines that keep Alaska's leading industry associations connected to their members and decision-makers.
"A partner who understands the unique pulse of the Last Frontier."
The Portfolio · Read the Magazines
The publications we produce.
Four flagship titles for three of Alaska's most important industry associations, produced cover-to-cover by Fireweed.
Quarterly
Alaska Miner Magazine
For Alaska Miners Association
The flagship quarterly of Alaska's mining industry, delivered to AMA members and to key decision-makers and leaders across Alaska and beyond.
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8× per year
Alaska Miner Journal
For Alaska Miners Association
Member-only news for the mining community, mailed eight times a year in the months between magazine issues, dedicated to the people who work in and support Alaska mining.
Read this issue →
Quarterly
The LINK
For The Alaska Support Industry Alliance
The Alliance's voice for Alaska's oil, gas, and mineral support sector, connecting more than 500 member companies through advocacy and storytelling.
Read this issue →
Quarterly
Alaska Resource Review
For Resource Development Council
RDC's official publication and a rallying point for Alaska's resource industries: oil & gas, mining, tourism, fisheries, and forestry.
Read this issue →Every quarter, our covers land on the desks of the leaders who shape Alaska's resource economy.
Browse the archives →
From concept to coffee table.
Designers, editors, advertising specialists, and logistics experts who understand the Alaskan marketplace better than anyone.
- 01
Editorial Strategy
We help associations and businesses define their voice, structure their content, and reach members with substance.
- 02
Magazine Design & Production
Award-quality layout, photography direction, and typography tailored to each partner's identity — print and digital.
- 03
Advertising & Distribution
We sell, manage, and place advertising across our portfolio, and handle statewide distribution end-to-end.
Reach the decision-makers shaping Alaska's economy.
Our publications go directly to the leaders, legislators, and members who set the direction for Alaska's resource industries. Download a media kit to see audited circulation, reader demographics, and 2026 rates.
Named for the first bloom after the fire.
Fireweed is one of the first plants to grow back after a wildfire — a vivid magenta bloom that signals renewal, strength, and the start of something new.
We chose the name because it reflects the work we do. Whether we're publishing a magazine, launching a campaign, or building a message from the ground up, we lead with clarity, creativity, and resilience — just like our namesake.
A multigenerational family team
Lee Leschper
Founder & Publisher
Will Leschper
Editor
Mary Schaper
Advertising + Business Manager
Let's tell your story.
Whether you're launching a new publication, refreshing an existing one, or exploring an advertising partnership, we'd love to hear from you.
Never miss a deadline — or a good story.
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